The Toronto Maple Leafs continue to be the punchline in many jokes throughout the hockey world. Despite their high-end talent, they still haven’t won a playoff series of any kind since 2004.

Even as the playoff losses continue to mount, interest in the Maple Leafs only continues to grow. Every regular season game feels like life and death to the most diehard fans. Then when the playoffs arrive, fans come in with the hope that this is finally the year only to have their dreams dashed again by another painful defeat.

The thing we need to focus in on is the interest not only around Toronto but around the hockey world. The Maple Leafs are consistently a hot topic even in these summer months. Whether it’s talk about Matt Murray and their ever-changing goaltending situation to how much longer Kyle Dubas will get as GM, there is always something to talk about with them.

NHL

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The question “what does this have to do with the Leafs?” takes on a whole new meaning when you consider that there are many people that actually wonder the answer to this question with every move from every team. Maple Leafs’ fans are different. They care about their team to a fault knowing full well they need to be prepared to have their heart ripped out again.

But this is where the story actually begins. The interest is already strong in the Maple Leafs while enjoying zero recent playoff success. Imagine what happens when they actually start winning in the playoffs.

Maple Leafs’ Success Is Good Business

Fans of 31 other NHL teams are going to hate the next statement with a passion. Maple Leafs’ fans are going to love the next statement with “the Passion.”

If the Maple Leafs start to win when it matters, it’s good business for the NHL.

If you are a fan of the 31 other teams, I get it. Your hatred would rise straight to the top even more than it already is. And if you’re a Maple Leafs’ fan now, you know this is the truth. To understand the context of this, we have to look at this from the business side of things.

Ratings Boom

All you have to do to understand this is look at both the ratings and the way Maple Leafs’ fans travel. Then when couple those items with the reaction of other fan bases to Maple Leafs’ things, you see why their success would be good business.